A Practical Guide to Creating Video Ads That Convert According to the Ericsson Mobility Report, nearly 70% of mobile subscriptions (over 6 billion) will be 5G by 2030. By then, 80% of all mobile data traffic will be video—with an average smartphone consuming 40GB of video content monthly. Why AI and 5G Matter for Small Businesses Video Marketing Success With more people watching video content than ever, businesses that adapt will have a competitive edge. AI-powered text-to-video tools now make it easier and more affordable to create professional-looking videos for marketing, product promotions, and customer engagement. Humans are visual learners. Studies suggest it takes between 13 and 80 milliseconds for the brain to process images, often faster than reading text. Since visuals are retained better than text, small businesses should consider AI-generated videos as a powerful tool for reaching their audience. In case you haven’t noticed, Google search results are evolving . Organic li...

Listen to this Post: Dianne Dixon (ShePrompts) · BooktoVideo Blog Post - ShePrompts  Feeling like your book is getting lost in the sea of content? What if you could create captivating video trailers or social media snippets without needing a design team? If you haven't heard yet, human attention span has fallen below that of a goldfish. Sad, true, but why should you care?  As an author, your job is to not only hold people's attention with your amazing book but to get them to your book. That’s right. You’re in sales and marketing now!  Now, I know some of my indie author colleagues scoff at the idea of anything related to marketing or the business of selling books. They feel it’s too corporate or you’re selling out…  Sorry to break it to you, but once you publish that book, you are a business.  Now that generative AI is more mainstream, you can become  smarter at the business of being an author. It's become imperative for authors to engage or participate i...